Programmatic Display ADVERTISING
Implementing a best-practice data-driven approach to drive the best possible ROI. Get a proposal today!Programmatic display has unlocked huge potential to engage with brands.
The display media landscape presents an ever-evolving range of exciting opportunities for brands. Programmatic Display is a smarter more, effective way of reaching prospective customers at good ROI’s across websites or within apps. When it comes to ROI, Programmatic display has considerable changed the landscape with artificial intelligence and real-time bidding ensuring display ads are bought at the optimal point.
OUR APPROACH
Fundamental to our Programmatic Display approach at these four key pillars.
TARGETING
Data & audience are at the heart of all of Prospecting & Retargeting campaigns
TECHNOLOGY
Leveraging the power of the most powerful DSP’s and our propriatory tech.
CREATIVE OPTIMISATION
Tailored messaging & optimisation for every audience with our dynamic creative technology.
BRAND SAFETY
All inventory will run alongside independent ad verification & brand safety technology.
CASE STUDY
Zooplus is a Europes largest pet food supplier with activity in 25 countries across Europe.
Zooplus
Zooplus approached iTonxis looking to enhance their display prospecting & retargeting activity. What started was a full audit of their current activity and how they partner first, second & third party data across their target audiences. We also boosted conversion rates significantly by implementing dynamic creative for each audience segment.
%
increase in conversions
%
reduction in cost per acquisition
AUDIENCE AND DATA
Programmatic display is all about data. Analysing huge quantities of data-points, understanding it and then acting upon it to continually communicate with prospective customers through multiple channels in the most optimal way possible. We ensure we have an in-depth understanding of your target audience profile and then identify the best strategies and partners to reach highly targeted prospects, on a personal level. We’re able to deliver a join-up and always-on strategy for delivering specific messaging to prospective customers at the right time.
TECH AGNOSTIC
We leverage multiple Demand Side Platforms (DSPs) depending on the client vertical and KPIs. We understand that the different DSP platforms have particular strength and weakness and our agnostic approach aligns those to your KPIs.
FULLY TRANSPARANT
This is part of our ethos and programmatic is no different, with all technology and agency fees detailed in our media plans.
REPORTING AND INSIGHTS
We are fully focused on results & ROI. We use our own digital ‘pulse dashboard’ providing a daily heartbeat of how you campaign is performing to your KPI’s & goals delivery your key insights & trends in real-time. Fully customisable dashboards can be tailored for different stakeholders ensuring they get the most key information is at their finger tips.
SUCCESS STORIES
We are proud of the excellent results we delivery for all our clients. View a sample of our case studies below.
Zoho CRM
Perfect Glasses
HostelBookers
Olympic Holidays
Zooplus
Viking Direct
GET YOUR FREE
PROGRAMMATIC DISPLAY ADS proposal TODAY
ABOUT ITONIC
A full-service digital marketing agency based in New York & London. Delivering world-class results to hit our revered clients. Hitting KPI's across Search, Social & Display.
Email: hello@iTonic.com
US: +1 646-583-0068
UK: +44 20 8638 0668
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